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The Historical past of Colin’s Denims Model Leave a comment

The historical past of made to measure denims by Colin’s began in 1983 when a Turkish businessman Nurettin Eroglu and his 4 brothers established a small garment manufacture referred to as “Eroglu Holding”. Initially the manufacturing facility produced coats and down jackets, however in 1986 the primary denims had been manufactured there. That yr the trademark “Kulis” was launched. The manufacturing grew and by 1992 the corporate manufactured 1500 pairs of denims a day. The model was that yr renamed and referred to as “Colin’s Denims”. The primary stitching manufacturing facility occupying an area of 10.000 sq. kilometers was opened.

In 1993 the corporate begins to export its denims overseas. Right this moment Colin’s Denims are bought within the USA, Western and Jap Europe, Russia and Center East.

Colin’s Denims model has chosen the fitting advertising and marketing technique from the beginning. Not like different Turkish producers of denim, Colin’s Denims model did not attempt to copy denims fashions produced by world established firms. As a substitute of this the model made cheap garments of excellent high quality and marketed for its personal trademark. This coverage contributed to the success of the model everywhere in the world.

By the top of the Nineties Colin’s Denims already had 11 retailers in Turkey and 6 retailers overseas. The model additionally launched a brand new costlier denim line referred to as “Loft”. In 1997 Central Workplace and buying and selling middle Marka&Marka in Istanbul had been opened. Based on the conception Marka&Marka Eroglu began manufacturing for the main world producers of customized tailor-made denims: Levi’s, Calvin Klein, Tommy Hilfiger, Lacoste, Subsequent, Polo, GAP, Ralph Lauren, Lee Cooper, Matalan and Liz Clairbone. In 1998 a manufacturing facility occupying an area of 35.000 sq. kilometers was opened, adopted by the biggest denim garments manufacturing manufacturing facility in Europe opened in 2003 and occupying an area of 45.000 sq. kilometers, able to producing 17 million of garments items a yr. In 2005 Eroglu Firm Group purchased one of many largest denims manufacturers in Europe “Huge Star”, fortifying its positions on the world markets.

Right this moment the corporate is represented in 33 international locations and has greater than 24.000 staff. The model produces males’s, ladies’s and youngsters’s garments and every season introduces greater than 2000 fashions of personalized denims for the brand new assortment, following the most recent tendencies of the world style. Colin’s represents a whole manufacturing cycle, together with draft designing of denims fashions, development, curve gradation, stitching of garments items, packing and supply of prepared items to the shoppers. Essentially the most progressive applied sciences of processing and dye are utilized in Colin’s Denims manufactory.

The product vary consists of denims, denim jackets, shirts, skirts, waistcoats, clothes, shorts, overalls, in addition to cotton and knitted put on like tops, T-shirts, sweaters, smocks. Colin’s additionally continues to fabricate outer clothes, coats and jackets. Garments for youngsters and varied equipment additionally belong to the product palette of the corporate.

The model now has 300 retailers in Turkey and greater than 1000 overseas, thus turning into a rightful competitor of the main world denim manufacturers.

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